What Oura had planned
Oura filed a Form S-1 with the SEC on Thursday, September 3, 2026, seeking a Nasdaq listing under the ticker OURA, and disclosed $1,214.5 million (about $1.21 billion) in revenue for the nine months ended June 30, 2026, up 74 percent year over year, with $60.8 million in net income (Reuters, September 3, 2026).
Its September 21, 2026 amendment set a price range of $40.00 to $44.00 per share on 50,000,000 shares, 13,500,000 from Oura and 36,500,000 from existing stockholders, for a deal size of $2.0 billion to $2.2 billion (Form S-1/A, September 21, 2026). Oura's IPO launch announcement named Goldman Sachs, Morgan Stanley, J.P. Morgan, Allen and Company, and Jefferies as joint lead book-running managers (SEC EDGAR, September 21, 2026). Oura began its roadshow on September 21, 2026, targeting a fully diluted valuation of about $15.62 billion (Reuters, September 21, 2026).
Bloomberg reported on September 25, 2026 that the offering had drawn about four times as many orders as there were shares available, according to people familiar with the matter, and that the IPO was set to price on September 29, 2026, according to an investor presentation (Bloomberg, September 25, 2026). In its September 29 report on the postponement, Reuters said Oura had been expected to price the IPO later that day and begin trading on Nasdaq on Wednesday, September 30 (Reuters, September 29, 2026).
Why Oura delayed the listing
Oura said it was delaying its Nasdaq listing because of uncertainty in the IPO market, despite "strong demand" and a strengthening of the business since the start of the IPO process (CNBC, September 29, 2026). CEO Tom Hale said: "We aim to deliver an extraordinary IPO for our employees and investors and we have the luxury of choosing our moment. In the meantime, we will execute against the opportunities ahead" (CNBC, September 29, 2026; Reuters, September 29, 2026; Axios, September 29, 2026).
The order book figures did not come from Oura's statement. An analyst quoted by Reuters said reports indicated the offering was about four times oversubscribed (Reuters, September 29, 2026). Axios cited a source familiar with the situation who said the offering was about five times oversubscribed, but that Oura could not get the price it wanted, in part because of bond yield and oil price volatility (Axios, September 29, 2026).
Oura said it is profitable and expects fiscal 2026 revenue to grow about 90 percent year over year (CNBC, September 29, 2026; Reuters, September 29, 2026), and that paid members reached 5.7 million after the Oura Ring 5 launch (Reuters, September 29, 2026). Other IPO candidates also held back in September 2026: Reuters reported that Holtec suspended its planned US IPO earlier in the month and that Bamboo Insurance delayed its listing (Reuters, September 29, 2026).
What to watch next
Oura has not announced a new IPO date (CNBC, September 29, 2026; Reuters, September 29, 2026), and Segmara does not predict one. Oura's S-1 and its September 21, 2026 amendment remain on file, and no withdrawal request, further S-1 amendment or final prospectus has been filed since (SEC EDGAR, checked September 30, 2026).
Two signals would show a relaunch: a new launch announcement from Oura, or an amended filing on SEC EDGAR with updated terms. A relaunched deal would not have to repeat the $40.00 to $44.00 range or the 50,000,000 share size marketed before the postponement, so check the latest filing before relying on any figure.
Segmara is a research site: it does not sell, broker, or arrange purchases of Oura shares, and nothing on this page is investment advice.